← all work · brand support — ongoing

Bewitched Attic

Handmade crochet and macramé decor, given the visuals and voice its craft deserves — translating each piece into intentional, brand-aligned content.

a collaboration with my sister, Sandra Obando
The @bewitched_attic Instagram feed — a cohesive grid of handmade decor, craft tips, and brand storytelling
Client
Bewitched Attic (Etsy)
Kind of work
Brand support, social, visual design
Status
● ongoing · since 2025
Where to find it
the collaboration

Handmade deserves handmade care.

Bewitched Attic is my sister Sandra's small business — handmade crochet and macramé for magical spaces, inspired by boho elegance and vintage charm. I support it with visual content, social strategy, and brand-aligned design.

The goal is simple: translate handmade products into clear, intentional visuals while preserving the warmth and personality behind each piece.

What I do
  • Create platform-specific captions for Instagram, Facebook, and Pinterest
  • Design social media graphics and visual content
  • Support product presentation and brand storytelling
  • Provide ongoing creative direction for the digital presence
Canva Photography Content planning
the brand voice

"Handmade treasures for magical spaces — woven by hand, kissed by a little everyday magic."

Every post keeps the same warmth: unique decor made with love, inspired by boho elegance and vintage charm — a feed that feels as considered as the pieces themselves.

the feed

A grid that holds together.

Weekly edits, craft tips, customer love, seasonal launches, and product features — different formats, one consistent look. The palette, type, and tone stay steady so the whole grid reads as one shop.

The @bewitched_attic Instagram grid — 144 posts of handmade decor, craft tips, and brand storytelling
@bewitched_attic — one voice across 144 posts
visit the shop ↗

Bewitched Attic, on Etsy & beyond.

See the handmade pieces and the feed in the wild.

linktr.ee/bewitchedattic ↗
explore another project

Have an idea like this one?

→ tell me about it